Running a social media giveaway is a very effective way to grow your audience. It works by creating excitement and expectations around your brand and product. By taking actions to participate in your giveaway, your followers create a relationship with your company.
They expect from you to run a fair and smooth winner picking and get a real chance at winning your prize. For many of your followers, or people that have just seen the giveaway, this is their first impression of your company.
So it’s up to you to find a good giveaway tool that is reliable and picks winners randomly, without any mistake or bias. This way, everyone will know you run a fair game and have a chance of winning.
Another good thing about using a winner picker is it saves a lot of time. Going through all the entries by hand can take forever, especially if lots of people participate. A good winner picking tool does this quickly, picking a winner randomly and being reliable.
These tools often come with helpful features like removing duplicate entries, filtering or hashtags used. This cuts down on problems and keeps things fair. Plus, when you use a proper tool, your audience trusts the results more, making them want to join your future contests. Overall, a good winner picker tool makes sure your contest is fair, fast, and stress-free.
So, let’s see what we need to look for in a winner picker:
- Ease of Use
- Random Selection Process
- Multi-platform Support
- Good Filtering Options
- Winner Proof
- Good Support and Customer Service
Ease of Use
When picking a winner picker tool for your social media contests, having a user-friendly interface is really important. No one wants to deal with confusing software, especially when you’re running contests on different platforms.
A simple, easy-to-use tool makes it faster to get your contest up and running. The best tools have a clean layout that’s easy to understand, even if you’re new to it. Clear buttons, helpful tips, and straightforward steps make the process smooth so you can focus on connecting with your audience.
Osortoo is such a tool. It’s very easy and intuitive, and you will be able to use it straight away without any preparation or lengthy tutorials. Our goal is for you to have the best experience possible and pick your winners quickly and hassle-free.
On Osortoo you can do a giveaway in just few clicks. You just need to:
- Connect the pages you want to pick from
- Select the posts
- Select the filters (like if you want to have 3 mentions, or maybe a hashtag)
- You get your winners
You can typically make a giveaway on both Facebook and Instagram in around a 60-70 seconds. So with our Multi-platform picker, you can pick on both networks on multiple posts and get your winners in a minute. But more about the Multi-platform picker later.
Osortoo is a tool that’s easy to use, quick to set up, and integrates well with your social media saves you time and reduces stress. It helps your contests run smoothly and makes things easier for both you and your participants.
Random Selection Process
Making sure your social media contest is fair is really important, and using a truly random selection method is the best way to achieve that. When people enter, they want to know they have a real chance to win. A good winner picker tool uses an algorithm to randomly choose the winner, ensuring that everyone has an equal shot. This prevents any bias or favoritism, which can hurt your brand’s image.
Using a random selection method also helps build trust with your audience. If participants feel the process is fair, they’re more likely to join your future contests and share their positive experiences with others. This can lead to more engagement and growth for your brand.
Our selection process on Osortoo is totally random, and it’s a different pick every time. We have had posts with up to 50 000 comments and successfully picked a winner on it, and every time it was a totally random and different person.
If for some reason, you don’t like the people that Osortoo has picked for you, you can just click Redraw and get new winners on the same draw in seconds. No need to make another draw, you just Redraw and have new winners. You can Redraw as many times as you like.
Multi-platform Support (Facebook + Instagram + YouTube)
A multi-platform picker support is very useful for social media giveaways. It gives you the ability to pick from multiple platforms like Facebook, Instagram, Youtube and so on. This means you can gather entries from multiple platforms and choose a winner from all of them combined, instead of running separate contests for each one.
Osortoo’s Multi-Platform Picker makes this process easier by collecting comments on Facebook, Instagram and YouTube at the same time. It saves time and energy by making three giveaways into one and getting all the participants in a single list and picking your winner.
We also have a separate Instagram Giveaway Picker and Facebook Giveaway Picker, if you want to pick separately on just one platform. Many Gen Z influencers use only Instagram and want to just organize an Instagram Giveaway, so you can do that too with Osortoo.
It also allows you to set specific rules, such as excluding certain entries or adjusting the randomization process. This helps businesses increase participation, grow their audience, and engage more users from different social networks in one giveaway. The tool’s simplicity makes it ideal for brands looking to streamline their contests and attract more attention from different platforms without extra effort.
To see how the whole process goes check out our short tutorial for Multi-platform picking.
Good Filtering Options
Having a good filtering option is another important thing for a winner picker. When you make a giveaway you have specific rules that you want your followers to do in order to be eligible to win your prize. Usually this means tagging other people or using a certain hashtag. In some cases, it also means answering a question with the right answer. In order to be able to get all the comments with the right answer, or the right number of tagged people, we need filters.
Osortoo has multiple filters that help with this. We have a @mention filter, and a count of mentions you would like. So if your rule is tag 3 friends, then you just enter the number 3 in the count of the mentions and it will filter only those comments.
Or maybe you would like a specific mention or hashtag, no problem you can do that with your filters too. Or maybe you have some people who wrote you on your email but don’t have a social media account so you want to include them in your giveaway. No worries we have a Bonus Entries option where you can enter people’s name line by line.
Since one of our premium features is Multi-platform Picker, we also have the Remove Duplicates filter, which remove duplicate entries. This is especially useful if you have run your giveaway on both Facebook and Instagram and you want to remove the duplicate from both platforms, so everybody gets a fair chance.
Winner Proof
Winner proof is important to show that a giveaway was done fairly. It creates a record of how the winner was picked, helping build trust with participants.
At Osortoo we do this by generating a Winner Image with the name of the winner account and their comment. We also have our brand logo in the image, so people would know you run a fair game through a third-party app.
We also have a Winner Video, that is a short animation of revealing the winners. This makes the announcement more engaging and fun and it draws more eyeballs on your Instagram of Facebook page. Sharing this visual proof boosts credibility, ensures transparency, and makes people more likely to join future giveaways since they know the process was honest and fair.
Good Support and Customer Service
Good support and customer service are vital to a positive user experience. Osortoo is always there for its users. You can reach us by mail, live Osortoo Chat or check out our FAQs.
We are quick to answer and help customers with any problem they might have with Osortoo. The most effective channel for us is our live Osortoo Chat where we directly talk to customers and fix problems on the spot.
Good relationship with our customers is one of our top priorities. We often get good feedback on things we need to update or change on Osortoo and we also strive to give the best user experience that we can. If you have any questions after reading the article feel free to ask them here.