The most wonderful time of the year is approaching quickly, and this year is likely to be a bit nerve-wracking for marketers and e-commerce entrepreneurs looking to boost their online sales.
People are still in an “online craze” as the world is just recovering from the pandemic. That’s why it’s essential for brands to consider the best methods to attract and retain customers online.
And why?
According to the National Retail Federation, internet sales will climb 20% year over year between 2020 and 21. And, with more people opting to purchase online, it’s logical to assume that figure will rise in the coming quarters. As a result, now is the best moment.
GIVEAWAY MISTAKES TO AVOID
That you now understand how to run a blog giveaway is fantastic. Don’t start reading just yet, though. Many bloggers make simple errors that can be avoided. So that you wouldn’t commit the same errors, we have listed them below.
1. Not Understanding Your Goals
Most bloggers’ biggest error is failing to comprehend the purpose of their giveaway. Your giveaway’s objective will influence the outcomes you get. Therefore, if you select a goal that conflicts with what you want to accomplish for your site, the outcome will be unsatisfactory.
Let’s dissect this a little. Different competitions produce different outcomes. For instance, contests for email subscribers help you expand your email newsletter, and prizes for social media shares boost blog traffic.
It can be challenging to select a competition type that will work if you don’t understand what your goal is. Decide on a tournament that meets your goal after spending some time studying it in detail.
2. Failing to Remind Your Email Subscribers
You are hosting a contest, but you overlooked your email list. Another typical error. Failure to inform them is a tremendous opportunity loss because the majority of bloggers are expanding their lists to assist in increasing traffic to their blogs.
3. Not Promoting Your Giveaway on Contest Directories
The next mistake we see bloggers making is not submitting their giveaways to contest directories and sweepstake websites.
These sites are built specifically for listing and promoting competitions. Because thousands of people flock to these sites to find and enter contests, there’s the potential to reach a much bigger audience of active users than you would without it.
Your subscribers are more likely to read your emails because they voluntarily signed up for your mailing list. Hence, they are more likely to open your emails and take part in your campaigns.
4. Missing Out on Social Media Promotion
In addition to advertising your sweepstakes on social media once, it’s essential creating a timetable to post consistently throughout the sweepstakes. This keeps your material visible in users’ News Feeds, reminding them to enter if they haven’t already.
Furthermore, most social networking sites provide insights and analytics that allow you to track who has interacted with your content and hence gauge the continuous performance of your marketing.
Effective promotion on social media platforms such as Instagram might help your contest go viral. Visit our blog to learn how to go viral on Instagram.
5. Offering an Irrelevant Prize
We already discussed the importance of selecting a meaningful reward for your blog contest. And, despite the guidance given, many people make the error of presenting a reward that their readers aren’t interested in.
A senseless award, such as a low-value item, does not entice people to enter. Similarly, the inappropriate reward will not attract the type of readership that will return to your site after the contest has concluded.
6. Not Running the Giveaway Long Enough
When conducting a blog contest, it’s tempting to get it published and done with as soon as possible. If you’re a busy blogger with a lot on your plate.
However, if your content isn’t lengthy enough, or if you won’t have quite enough time to promote the news and attract new participants. This can result in fewer entries and worse traffic and subscriber results.
Instead, keep your freebie running for a respectable amount of time. To boost your outcomes, aim for at least a week or two.
7. And Running it for Too Long
When conducting a blog contest, it’s tempting to get it published and done with as soon as possible. If you’re a busy blogger with a lot on your plate.
However, if your content isn’t lengthy enough, or if you won’t have quite enough time to promote the news and attract new participants. This can result in fewer entries and worse traffic and subscriber results.
Instead, keep your giveaway running for a respectable amount of time. To boost your outcomes, aim for at least a week or two.
8. Under-promoting contests:
Some companies prefer to under-promote their contests for a variety of reasons, including:
A common misconception is that a contest is a promotional approach that does not necessitate additional marketing expenditure. This is incorrect, similar to suggesting that if you have TV commercials, you don’t need a website.
Many people just do not understand how to bring visitors to their contest, let alone host it on a landing page.
9. Not using a comment picker
Why comment picker?
Comment Picker allows you to select right and unbiased winner. The winner who has crated multiple enteries, the winner who has worked harder to get your giveaway. The one who is more interested in your brand. Once they will win. They will spread the word. I will tell you some other time what an effect the electronic word of mouth create for your brand awareness and promotions.
Try Osortoo, it also shows a win card for winners. It will let your audience see that you were actually conducting online giveaway. The winner card shows picture and name. This is how the comment picker will prove that the selection is made totally on scale of chance. Giveaway comment picker or random giveaway picker makes life easier by selecting through out the entire list in seconds.
You can choose which type of random giveaway winner picker you need for your contests or giveaways.
SOME GIVEAWAY PICKER TOOLS FOR YOUR BRANDS:
Instant Lottery winner Picker
Live Contest
Instagram Comment Picker
Facebook Comment Picker
Multi Platform Giveaway Picker
Youtube Giveaway Winner Picker
GIVEAWAY CAMPAIGN:
Here are some other fundamental strategies for getting consumers to your campaign:
Send to Your Email Contacts:
People on your list are already fans and supporters of your brand. This implies they’re simple to transform into contest participants. It also implies you’re more likely to receive higher-quality social referrals.
Experiment with Paid Ads:
Facebook makes it simple to receive highly focused visitors for pennies on the dollar. Run advertising there, or on any other site, to increase the number of individuals who enter your competitions. Test retargeting or uploading your current list before establishing a lookalike audience.
Partner Up:
We’ve already discussed how partnering for your contest may yield big results. If you have a fresh brand, this is one of the finest techniques you can do.
Use Print Media:
If you have a physical store, use brochures, stickers, and other promotional items. It’s an excellent approach to reach out to your local audience.
Announce on Your Website:
Because not everyone is on your email list, you must provide a mechanism for everyone visiting your website to know that you are conducting a contest. Create homepage banners or utilize a service like Capture to inform people.
Finally, you want to achieve a balance between over and under-promotion. We propose employing a clever combination of images and promotional language to get your word out while avoiding spamming in order to be noticed.
FREE GAMES 2022 GIVEAWAYS
This is such an amazing time to win freebies, giveaways and raffles. So what are we waiting for? Here is a list of popular giveaway games of 2022
PLAY DEAD BY DAYLIGHT
Even though Halloween is still a while off, DBD’s creators have already shared their intentions for the spookiest season of the year! As always, there will be enough to keep horror fans entertained, with thrilling events, limited-edition Tricks and Treats clothing lines, and more. The game’s upcoming free-to-play phase is one of the shocks.
SLAIN BACK FROM HELL
To get the lowest CD key for Slain: Back from Hell PC, compare prices with GG.deals. Visit one of the reputable online game retailers from our pricing comparison to purchase a CD key at the lowest cost. Use the specified client to download your game, activate it, and play it.
Lord Of The Rings Online: Free Quest Packs
Unlock region-specific quests, deeds, battles, and classic situations by entering your free The Lord of the Rings Online: Free Quest Packs Code!
Instructions
- Click the get button to obtain the promo code offered by our sister site GamerCoins.
- Redeem the code as directed and continue.
HALLOWEEN GET A LOOK GIVEAWAY 2022
Looks are important but when it comes to Halloween. We want best looks. Here is a giveaway makeover. Get your hands to this exciting offers.
BIG BRANDS FOR CONDUCTING GREAT GIVEAWAYS
We searched the internet for instances of large brand giveaways and sweepstakes. There have been several giveaway programs sponsored by well-known companies.
We are left wondering why so many major corporations like holding freebies.
There is an easy solution. Giveaways are effective marketing and growth hacking tactics.
Therefore, if major corporations like Lego, Dove, and DC Comics like doing giveaways frequently, your business should do the same if you want to reap the same rewards and achieve the same success as them.
Here are some instances of major brand giveaways and sweepstakes that we shall examine in this piece.
- Men’s Health
- Amazon
- Lego
- Dove
- Vast Gaming
MEN’S HEALTH-HOME WORKOUT BUNDLE
– Cable cross over machine
– 2 x 32.5kg adjustable dumbbells
– 75kg barbell set
– Multi-function bench with footrest & preacher
100$ OFF-AMAZON
LEGO ADVENT CALENDAR
So this about holiday season and Lego knows we are all eyes on LEGO for giveaways as well. You can offer this advent calendar to your customers to promoted your shop or service. For instance offer this giveaway for promoting your giftshop this Holiday season. Or offer this advent calendar for conducting giveaways at your Instagram page, If you are running kids apparel. Any relatable product which is targeting parents could also offer this Advent Calendar.
DOVE
You can also conduct a selfie competition for any beauty brand related giveaways. This is a great example that how you should conduct a giveaway keeping in mind your targeted customers. Remember that brands have personality too. Do your promotions, keeping in mind this theory.
VAST GAMING
TALK TO US ABOUT YOUR GIVEAWAY CAMPAIGN
Well these lists are never ending and I will add more articles too for new deals this holiday season. Good luck! for your giveaways and sweepstakes contests. I would recommend using a comment picker for your giveaway contests. If you want to talk to us about counseling while running any giveaway campaign. Don’t keep it to yourself and wonder. You can discuss it with us. We are just an inbox away. You can either drop your query at email or chat with our customer representative. Have a great week!